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A unified view of data helps deliver maximum benefits

Are you realizing the full value of your data?

To estimate the potential business impact of data-driven practices and investment in data management technologies, BMC sponsored research in how businesses are planning and evaluating their data initiatives, spend, and outcomes. Here are some key findings:

  • 53% of respondents report their organization has accelerated investment in data management today compared to the last few years.
  • Maturity in DataOps practices and general data-driven strategy were commonly associated with higher rates of success in aspects of customer centricity, including customer care and strategic decision-making.
  • For organizations that use DataOps methodology across the organization to support all data-driven activities:
    • 41% “strongly agree” that their organization is able to apply data-driven insights in a way that supports business goals.
    • This compares to only 13% of respondents from organizations that do not use DataOps methodology.

Accelerate business value with data-driven insights

Business functions and domains where respondents appear to have the highest success in leveraging data and data-driven insights include:

  • Customer-facing processes (such as onboarding)
  • Resource allocation and investment plans
  • Optimization of operational models
  • Product positioning and innovation
  • Support of ESG and sustainability initiatives