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Customer Advantage Program Definition

Increase return on investment and business value with Customer Advantage

The Customer Advantage Program is an offering to drive your success and accelerate return on investment and business value. Led by an assigned Customer Success Executive and supported by an Executive Sponsor, the Customer Advantage Program partners with you to understand your business goals, jointly develops a success plan focused on those objectives, and provides ongoing measurement and governance to achieve your desired business outcomes.

BMC Customer Advantage Program includes: 

  • Assigned Customer Success Executive

A BMC Customer Success Executive to serve as the single point of accountability to govern and drive outcomes through the BMC post-sales lifecycle

  • Executive Sponsor

A BMC executive that partners with your principal executive sponsor to ensure overall customer success

  • Tailored Customer Success Plan:

Jointly developed plan tailor-made to focus on your business outcomes and associated activities

  • Value Metrics and Measurement

Joint process to measure and communicate value that aligns with your business objectives and benefits derived from BMC solutions

  • Quarterly Onsite Business Reviews

Regular governance checkpoints to maintain alignment with BMC on progress toward desired outcomes and return on investment

  • Governance Model

Ongoing governance over the execution of the mutually agreed upon Success Plan

  • Preferred Access to BMC Resources

Preferred access to BMC resources (e.g. Research & Development, Solution Architects, Product Management) to assist with achieving your desired outcomes

  • Solution Adoption Tracking

Review of solution adoption and maturity, with recommendations for improvement

  • Industry Experience and Good Practices

Proactive recommendations for adoption and utilization of BMC products based on industry experience and good practices


With the BMC Customer Advantage Program:

  • Your Objectives drive BMC’s partnership priorities
  • Your Initiatives direct BMC’s post-sales actions
  • Your Business shapes a roadmap for solution maturity and adoption
  • Your Operations exploit BMC’s best practices
  • Your Teams perform at their highest level
  • Your Investment produces quantified value
  • Our Joint Relationship creates strategic alignment to realize maximum value

Additional Support Centers

Upgrade Assistance

  • The BMC Assisted Migration Offering (AMIGO) program is designed to assist customers with the planning of product upgrades to a newer version – “Success through proper planning”.
  • Explore AMIGO Program ›