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Enable targeted advertising with automated data pipelines “Turn Browsers into Buyers with Targeted Advertising”

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Turn Browsers into Buyers with Targeted Advertising

Deliver the right content to the right customers at the right time

According to a recent study, 65% of customers want their personal data to be used to deliver more personalized experiences. Application workflow orchestration can help you meet that preference—and grow sales—by gathering data from disparate sources and getting it where it’s needed more quickly and efficiently. Topics in this e-book include:

  • The impact of personalization on new customer acquisition and retention
  • Bridging the gap between historical data systems and the latest technologies
  • Real-world stories of organizations that are automating targeted advertising processes

BMC helps customers run and reinvent their businesses to succeed in new and better ways.

  • Barry
  • SAP
  • O2
  • Itau
  • DISA

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