It seems that app stores are becoming the favorite gift this holiday season. App stores are of course well known in the consumer world, and now their popularity is rapidly increasing within enterprise environments.
Gartner predicts that one out of four organizations will have an enterprise app store by 2017. I mean, what company wouldn’t want their own iTunes or “Amazon-like” Marketplace to market and sell their applications and services.
In the past setting up your own app store to market solutions has been time consuming and very costly to design, develop and deploy. Onboarding new partners and managing published content also consumes a lot of time.
With BMC Marketplace, organizations can now have their own private branded marketplace to market and sell private-label mobile, cloud, custom and desktop applications — twice as fast as any custom alternative. How’s that for quick time to value?! Even Santa would be impressed with how fast you got to market.
A few additional gifts from Marketplace include:
- Social capabilities so that customers can see peer ratings and reviews
- Automated tools that enable partners to easily publish applications, while you retain control over approval and workflow processes
- Transaction processing and fulfillment including auto provisioning to streamline delivery
- Even lead distribution and tracking with your partners so you can work jointly on deals
How’s all that for a great holiday gift this holiday season and all year long?
Happy and healthy app selling this holiday season.