The shift People. Process. Technology. Those three words are the golden triangle for a successful transformation. The first and the last are undergoing drastic shifts as we speak. Millenials are entering the workforce at a rapid pace. Over 50% of the workforce will be millennials by 20201 and with 3 to 4 generations working together, the new … [Read more...]
Vidhya Srinivasan is the Head of Marketing for the Service Management Business Unit. Prior to BMC, Vidhya was at ServiceNow where as a Marketing leader she led Community and Digital strategies. She built a vibrant customer, developer and partner ecosystem and drove customer acquisition, adoption and retention strategies and programs. Vidhya has held various leadership roles driving Platform, Product Management and Customer Engagement strategies at Cisco and Sun Microsystems. She holds a Masters in Information Systems and an MBA. Her passion includes customer experience, digital engagement and advocacy.